My 2026 Fashion and Beauty trend predictions
(yes I know we're a month in)
I know weβre already a month into 2026 but I thought it would be fun to make some trend predictions.
Low Effort Beauty
I think low effort beauty is definitely here to stay. I donβt think heatless curls are going anywhere. I can definitely see at least a few new methods to achieve them circulating on TikTok. I can also see more brands coming out with lip and cheek stains with overnight lip stains continuing to rise in popularity. I wouldnβt be surprised if brands brought out bronzer/contour versions of blush stains (which I hope they do!).
A slight update to the natural make up look
I think thereβll be a slight shift away from the clean girl βno makeupβ makeup look thatβs been popular over the last couple of years and make up will become less subtle especially since everyoneβs obsessed with 2016 right now. I donβt see 2016 glam making a full a return but I think weβll start heading that way.
All this effort to make it look effortless
Effortless up dos where you watch the tutorial 10 times and still donβt understand how to do it - I think theyβll continue to be all over TikTok. Maybe on the 11th watch Iβll finally figure it out.
Beauty Electronics
It wouldnβt surprise me if Dyson move into skincare this year and release a red light therapy mask to rival the Shark one. Since people love a beauty gadget I reckon weβll see at least one more electronics brand release a product within the beauty space.
Tights get an upgrade
This is already starting to happen but I think over the colder months weβll see more patterned tights and maybe even coloured tights that would make Blair Waldorf proud.
The return of more colour
This is probably wishful thinking but Iβd love to see more colour return to peoples wardrobes and a shift away from the very neutral aesthetic that a lot of people have been wearing.
Let me know if you agree with these and what your predictions are!
* This post was originally posted on Substack - you can subscribe here.